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Unifor Case Study
Unifor is Canada’s largest private sector union with over 315,000 members working in every major sector across Canada. In April 2021, Unifor sought to check-in with their Ontario members around how they were doing during the pandemic. At the time, social distancing protocols were still in effect and in-person events and conferences were prohibited so…
Vancouver-Kingsway NDP Case Study
The Vancouver-Kingsway NDP were looking to do outreach ahead of the next federal election for their candidate, and current MP, Don Davies. With a minority government and the real possibility that an election could be called, the Vancouver Kingsway NDP reached out to Stratcom to provide a digital solution to engage effectively with constituents while…
Alberta NDP Case Study
The party’s telemarketing strategy has been straight forward and consistent, pretty much every year from 2015 to now: a Year-End program in December and a PAC drive in Spring (exception: in 2019 the PAC drive was conducted in the fall due to the Spring election). Additionally, since the 2019 election, the party has asked Stratcom…
Century Group Case Study
Century Group, a B.C. real estate developer, opened the first of its 900+ units of a housing project in Tsawwassen and began an online campaign to promote and sell its offering to prospective home-buyers. Tsawwassen was not top of mind in places most people would consider moving. People considered the community far from downtown and…
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