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Insightful articles that make a difference for our community

Vancouver-Kingsway NDP Case Study

The Vancouver-Kingsway NDP were looking to do outreach ahead of the next federal election for their candidate, and current MP, Don Davies. With a minority government and the real possibility that an election could be called, the Vancouver Kingsway NDP reached out to Stratcom to provide a digital solution to engage effectively with constituents while…

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Alberta NDP Case Study

The party’s telemarketing strategy has been straight forward and consistent, pretty much every year from 2015 to now: a Year-End program in December and a PAC drive in Spring (exception: in 2019 the PAC drive was conducted in the fall due to the Spring election). Additionally, since the 2019 election, the party has asked Stratcom…

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Century Group Case Study

Century Group, a B.C. real estate developer, opened the first of its 900+ units of a housing project in Tsawwassen and began an online campaign to promote and sell its offering to prospective home-buyers. Tsawwassen was not top of mind in places most people would consider moving. People considered the community far from downtown and…

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Amanda McDougall for Mayor Case Study

In October 2020, Amanda McDougall, Executive Director of an environmental non-profit and one-term city councillor was running against a two-term incumbent Mayor with long-standing ties to the federal and provincial Conservative parties. Amanda McDougall had already fought an uphill battle since her election to city council in 2016-breaking into the mostly older, white male dominated…

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