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Insightful articles that make a difference for our community

CUPE 882-Saskatchewan vs. Mayor of Prince Albert & City Council Case Study

CUPE 882 represents the inside workers of the City of Prince Albert. Having been without a contract since December of 2021, in June of 2023, the membership voted overwhelmingly to strike despite what Mayor Greg Dionne called, “one of the highest offers in Canada.” In fact, CUPE workers decided to stand their ground to demand…

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VaxTO Case Study

After a long wait for COVID-19 vaccines to be developed and procured, in the spring of 2021, the City of Toronto began to receive a steady supply of vaccines. The City sought out solutions to the confusion around eligibility for and availability of vaccines by disseminating accurate and timely information to the public through culturally-appropriate…

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Alzheimer Society of Canada Case Study

The Alzheimer Society of Canada (ASC) is a Canadian health charity that raises funds from donors to support research into Alzheimer’s disease and other forms of dementia and provide services and programs to people living with dementia and their caregivers. On Giving Tuesday, an annual event that recognizes the power of giving around the globe,…

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Ontario Nurses Association (ONA) Case Study

The Ontario’s Nurses Association (ONA) reached out to Stratcom to develop a texting program for the upcoming Federal election in 2021. For this campaign, 16 member organizers engaged in peer-to-peer texting to their membership using Prompt.io. The strategy was for member organizers to text into key target ridings to encourage their fellow members to get…

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