Engagement Articles
Insightful articles that make a difference for our community
Connecting with thousands through Telephone Town Halls
With COVID-19 and social distancing orders in place, many organizations quickly switched to Telephone Town Halls (TTHs) to give timely updates, answer pressing questions and get feedback. Union and political clients reached out to their membership and the public to provide updates on implications for workplaces, respond to sudden layoffs and provide resources. They heard…
Stratcom’s new method for building cell phone lists at scale
Thanks to the organizers and participants at Xlerate Day 2018! We had a great time presenting our session: “Data-drive campaigning, list building and the evolving terrain of cell phones.” We spent time in our session talking about an experimental method we have been developing for building new cell phone lists. As there is no phone…
Stratcom’s Telephone Town Halls are going digital!
Be where your audience is Stratcom now offers several new options for our Telephone Town Hall service to help you reach your members or supporters online: Web audio streaming Our TTH platform can livestream the audio from your event on the internet. We’ll help you host the streaming interface on your website, or if you…
Online Lead Generation and Conversion
A Key Tool in the Acquisition Toolbox In recent years, fundraisers have faced declining results from ‘traditional’ acquisition channels such as direct mail – the once standard bearer of most donor acquisition programs. This shift has left fundraisers searching for new tools to grow their donor base and revenue. But finding acquisition techniques that deliver…
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