New Call Centre in Brighton, UK

New office also to benefit Canadian and US programs

Stratcom is pleased to announce that, in response to a growing interest from potential UK clients, we have opened an office and call centre in Brighton, UK this month.

The Brighton centre will provide high-end, tailored phone fundraising as well as voter contact programs and polling. Stratcom has been working in the UK for the past four years with calling services being subcontracted to other UK firms or being performed from our Canadian offices. We’ve decided that the time is right to enhance both of these options with our own service offering in the UK.

“Our work to date in the UK has shown us clearly that there is a market for the type of services we intend to offer.

There is a need for high-end tailored and specialized telephone and digital fundraising, and integration with other campaign and communications channels, as has been our core service offering in Canada and the US.

We are confident that we can help the many charities and non-profits in the UK increase and improve their fundraising results and their communications and engagement with their donors and the general public.”

Bob Penner
Stratcom CEO

As in Canada, Stratcom UK also intends to offer such tools as survey and focus group research, data and targeting, telephone town halls, and other engagement tools.

Over the past year and a half, Stratcom has recruited some of the top fundraising experts in the UK to join our team and make this next stage in our expansion possible. Bethan Francis has become Stratcom’s Senior Associate. Bethan has over 15 years’ experience in UK fundraising, most recently as the Client Service Director for then-market leader Pell & Bales, managing clients such Cancer Research UK, RSPCA, Oxfam UK, UNICEF, the British Red Cross, IFAW, NSPCC and Marie Curie.

Lianne Sims joins our team as Director of Call Centre and Fundraising Operations in Canada and the UK. Lianne also comes from Pell & Bales where she was the Operations Director for five years and highly regarded in that role. Lianne will now be based out of Toronto and leading the performance improvement and management of our Canadian operations, while also having overall responsibility for the UK operations.

Liz Morrison is now our Quality and Training Manager, ensuring top performance and training for our front line fundraisers. Liz worked with Pure, another of the UK’s market leader in ethical fundraising. Liz will oversee our work in Brighton as well as continue to assist our work in Canada.

In addition to expanding our UK client base, our UK call-centre will also expand and enhance our work in Canada as we expect we’ll begin calling from the UK into Canada to both expand our pool of top fundraisers and provide more coverage for programs that require higher volume. We have found from our work in the past calling from Canada into the UK and the US, and from the UK into Canada, that calling from international locations can be an asset and meets with little objection from donors and potential donors.

“Working in three different countries and markets enables us to develop and learn best practices, bringing added value to our clients in all of those markets and developing their programs and getting them top results.”

Bob Penner
Stratcom CEO

For more information on our products and services, please visit stratcomuk.com or contact:

Bethan Francis
Senior Associate
bethan.francis@stratcomuk.com
Tel: +44 (0)203 6951 633 extension: 92