|
Untitled document
Stratcom was one of the first organizations to bring Broadcast Voice Messaging (BVM) to Canada’s non-profit sector and pioneered the concept of strategically integrating BVMs into fundraising and campaign strategies. Our experience has shown that when implemented appropriately, BVMs are an extremely cost effective way to enhance response rates and build participation and awareness.
A BVM allows you to speak directly to your donors, members or supporters with short pre-recorded messages; an ideal way to raise awareness at critical times, improve direct mail results and press home your message.
BVM can also be adapted to gather information from your target audience (using automated data collection) or to direct them to a live operator for more complex surveying and message delivery.
We will work with you to design the message and strategy – all you need is a list to call and a reason to contact your donors/members.
Fundraising BVM can serve as a reminder to earlier appeals by mail, or lift response on current appeals. This method can also serve as an effective member/donor communications tool and enhance donor relations.
Updates Let your supporters, members and donors know about the good work you've been doing. An update by voicemail is a simple way to maintain active support for your campaign and ensure your message is top of mind. Ask your supporters to "opt-in" to telephone action alerts.
Feedback Donor and membership feedback surveys can be delivered through automated messages. Our system accurately captures the response of your members regarding important internal and external issues facing your organization.
Event Promotion Need to promote attendance at an event? Use some of your advertising budget for BVM, a very cost-effective way to promote large attendance.
List Building
With our interactive features, BVM can be used to develop a list of respondents interested in your issue, or receptive to particular messages. This can be particularly effective for segregating or qualifying large lists into more responsive sub-groups for further communications, activism or fundraising purposes.
|